Fish World

Fish World

A top 50 grossing Facebook game with a storied 10-year history.

Fish World is one of the earliest examples of an invest-and-express game. It still has a dedicated player base of collectors and collectors and decorators.

Projects and Responsibilities

  • Goldie’s Adventure Feature - Designed a fully featured Match 3 game which has become a regular monthly event

  • Team Slots Feature - a social casino-oriented event which is run on a monthly basis

  • User Experience - mock up and design (or redesign) features to provide simple, barrier free decisions for users to enjoy each feature of the game

  • Economic Modelling - model game play loops using flow diagrams and plan out economies using spreadsheets to provide a well tuned experience.

  • Product Planning - Road map long term goals for the game and break down goals into individual features which can be rolled out in a timely manner

  • Data Analysis - use SQL and Excel to measure the impact of features or analyze trends within the game

  • Live Ops - work with the live ops and content team to plan and launch regular events

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